Stream of Reading (Prepare to be Forwarded) – An Archive of What I'm Reading
Back in March, Science Magazine published a somewhat shocking op-ed titled “Why I don’t use Instagram for science outreach.” Just from the title, it was clear that this opinion piece was positioned in opposition to something or someone. You don’t have to read very far into it to see exactly who it was targeting: Samantha…
1. Would you rather have a career or a family? 2. Would you rather be perceived as likable or competent? 3. Would you rather be told to smile or to calm down? 4. Would you rather be called “Sweetie” or “Ma’am”? 5. Would you rather have a strange man lightly touch your knee or the…
Quartz, the business and tech news organization owned by Atlantic Media, is moving to a new home after publicly listed Japanese business Uzabase acquired it in a deal worth up to $110 million. The deal is expected to close within a month. Quartz said it won’t be making layoffs and it will maintain its brand and existing editorial leadership team. Co-president and…
An armored truck rumbled outside the Capital Gazette newspaper office in Annapolis. Police with assault rifles walked the street. Yellow crime tape cordoned off the newsroom where the journalists were fatally shot. And across the street, their colleagues — two reporters, one photographer — were working to report the story of the day, the massacre…
No means no when it comes to ad blockers, according to GroupM. The media-buying giant is closing off a growing alternative for publishers beset by ad blocking: ad reinsertion, a method by which publishers can deliver ads to users who have ad blockers installed. Publishers often work with vendors like Secret Media and Sourcepoint to re-insert ads…
This is an edited version of a talk that marketing keynote speaker and The Drum’s Promotion Fix columnist, Samuel Scott, gave last week at the Synergy Digital Forum in Moscow. The deck with related links and source material is here. I do not remember PPC ads, display ads, social media ads, programmatic ads, or anything…
Fans of the popular space-themed MMO role-playing game EVE Online have frequently claimed that the long-awaited video game Star Citizen was borrowing heavily from the earlier franchise, if not outright ripping-off aspects. The argument found new ammunition this week, when EVE Online fans noticed a striking resemblance between the Drake Vulture – a new unique ship for…
1. The Aristocracy Is Dead … For about a week every year in my childhood, I was a member of one of America’s fading aristocracies. Sometimes around Christmas, more often on the Fourth of July, my family would take up residence at one of my grandparents’ country clubs in Chicago, Palm Beach, or Asheville, North…
Photo: AP Late Wednesday, after Tesla filed a lawsuit against former Gigafactory technician Marty Tripp, the ex-technician shared emails with the Washington Post that highlighted a heated back-and-forth between him and CEO Elon Musk. At first, it seemed like Musk fired off a quick jab before the suit was filed, calling Tripp a “horrible person.”…
eyeo, the company behind the popular browser-based ad block product Adblock Plus, is no stranger to controversy. Which is just as well given its new “passion project”: A browser add-on that labels news content as ‘trusted’ or, well, Breitbart. The beta browser extension, which is called Trusted News (initially it’s just available for Chrome), is intended to help Internet users spot…