Advertisers Don’t Like Facebook’s Reactions. They Love Them | WIRED

Facebook unleashed its new Reactions on the world yesterday. Instead of just “liking” a post, you can also now tell your friends, coworkers, and family how you really feel (assuming your feels are limited to “love,” “haha,” “wow,” “sad,” and “angry”). But they’re not the only ones. You can now also share your deepest (six)…

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An illustrated guide to trolling | Fusion

We use the word “troll” liberally these days. Take a spin through Google News using the word as a search term. You’ll see Maxim calling Kanye West a troll for tweeting that Mark Zuckerberg should give him a billion dollars. Then you’ll see Sports Illustrated saying the Grammys “trolled” Kanye. A 12-year-old with Down’s Syndrome…

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How Facebook Instant Articles Works: A Publisher’s Perspective | Fast Company | Business + Innovation

  The last few times you’ve used Facebook, there’s a good chance you noticed something different. Lots of different publishers, including big names like the Washington Post, are now publishing full-length content directly to Facebook. The program, called Instant Articles, is designed for mobile users. It pushes full articles directly to Facebook, meaning that users…

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Publishing Instant Articles Directly From Your Content Management System – Facebook for Developers

Instant Articles are a fast and interactive experience for reading articles in News Feed. Powered by the same technology that loads photos and videos quickly in our mobile apps, Instant Articles display as much as ten times faster than standard mobile web articles and feature tilt-to-pan photos, auto-play video, interactive maps, and embedded audio captions…

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Facebook Is Updating Instant Articles to Help Publishers Make More Money | Adweek

Facebook wants to make publishers happier. Facebook: Instant Articles paging_filter Facebook is updating its policies for Instant Articles, per a rep with the company, which could mean up to 40 percent more ads for publishers on the platform. Starting today, publishers utilizing Instant Articles will be able to place an ad every 350 words instead…

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