Get AMP’d: Here’s what publishers need to know about Google’s new plan to speed up your website » Nieman Journalism Lab

Google unveiled its new plan to speed up the mobile web today — Accelerated Mobile Pages, or AMP — and it’s the latest attempt by a technology company to deal with the problem of the slow mobile web. Facebook has its Instant Articles to make certain news stories load more quickly in an app; Apple…

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Google unveils Accelerated Mobile Pages Project, its answer to Facebook’s Instant Articles | VentureBeat | Business | by Ruth Reader

This morning Google revealed it’s working on an open source initiative for mobile web that would deliver articles to readers instantly. The Accelerated Mobile Pages Projects is designed to avoid slow browser load times, so stories can be accessed quickly from within mobile web browsers. Rumors started percolating about the project last month. The project’s Github page…

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Disguises — for ads and for devices — are becoming a bigger part of mobile ads | VentureBeat | Marketing | by Barry Levine

The evolution of the mobile ad ecosystem is ushering in some new disguises. I spoke recently with several practitioners about where mobile ads are heading. “The customer experience [of mobile ads] is totally broken,”  Joe Prusz, ad tech firm Rubicon Project’s head of mobile, told me, referring to both web and in-app ads. He pointed…

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REFORM ADVERTISING — Whither news? — Medium

REFORM ADVERTISING …before it is too late Advertising is broken and we in journalism and media must take responsibility for reinventing it — because advertisers and their agencies will not and because our very survival depends upon it. The moral of the story of adblockers’ success is that the public has taken charge of its next industry — advertising….

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New York Times editor: “We have to treat comments as content” » Nieman Journalism Lab

News organizations must treat reader comments with the same level of consideration that they treat their own stories, New York Times community editor Bassey Etim said today speaking on a panel at this year’s Computation + Journalism Symposium at Columbia University. “We have to treat comments as content,” Etim said. “We can’t cede the social…

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Gannett’s Chief People Officer would like to see more people volunteer to leave Gannett JIMROMENESKO.COM

Gannett’s Chief People Officer would like to see more people volunteer to leave Gannett A Romenesko reader writes: “I am not eligible for the early retirement buyout, but several of my colleagues are. They feel like they are now being pressured to take it, even though it’s supposed to be completely voluntary. “They also see…

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What The Butler Collegian Controversy Says About the Struggle for Student Press Freedom in America – The Atlantic

Until recently, Loni McKown was the envy of the college media-advising world. As the student-newspaper adviser at Butler University in Indianapolis, her evaluations were sterling. Grads were landing impressive reporting jobs. Beginning in 2011—for the first time in the student newspaper’s history—national awards started adorning the walls of the newsroom. But on September 4, McKown,…

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