Stream of Reading (Prepare to be Forwarded) – An Archive of What I'm Reading
Photo credit: Phelan M. Ebenhack/Getty Daily fantasy heavyweights DraftKings and FanDuel are in dire financial straits, months behind on payments to vendors and suffering from extreme cashflow problems, according to the New York Times. Joe Drape reports that DraftKings and FanDuel are close to a settlement with New York state attorney general Eric T. Schneiderman,…
storytext AT&T and Time Warner have agreed to an $85 billion deal — one of the biggest media tie-ups ever. The move, announced Saturday evening, will help AT&T expand beyond wireless and Internet service into programming. Time Warner (TWX) is the parent of CNN, TNT, HBO, the Warner Bros. studio, and other channels and websites….
.entry-header 9:44 AM EDT E-mail Tweet Facebook Linkedin Share icons Amidst reports that occupancy rates at Trump Hotels have slipped this election season, the company has announced that new brand hotels will no longer bear the Trump name. The newest line of luxury hotels, geared towards millennials, will be called Scion, the company said. “We…
They led to changes in medical treatment and a scramble for answers; some patients weren’t told for months about unreliable results By Christopher Weaver Sheri Ackert worried she might have a new tumor. Steve Hammons stopped taking his blood-thinning medication. Kimberly Toy emptied the pasta and sweets from her cupboards and said: “I can’t believe this…
If shady political attack ads have a Mona Lisa, it’s probably the one that slammed presidential candidate Michael Dukakis for issuing “weekend passes” to a convicted murderer named William Horton. Horton went on to commit assault, armed robbery, rape, and career assassination (on Mr. Dukakis). No attack ad this election season has come close to…
As the Trump campaign continues to implode, the Trump brand — which the GOP candidate has often pointed to as proof of his business acumen — is also taking a significant hit. The interesting thing about the Trump brand is that it’s actually worth a lot. A large part of Trump’s fortune has been made…
Publishers continue to gripe about ad tech’s complexity and transparency. And their frustrations were amplified earlier this month when the Guardian’s CRO, Hamish Nicklin, revealed that in some cases the publisher was only getting 30 percent of ad dollars spent programmatically. The Guardian case study raised a host of questions: Are these low yields common? Who…
Walt Disney Co. decided not to pursue a bid for Twitter Inc. partly out of concern that bullying and other uncivil forms of communication on the social media site might soil the company’s wholesome family image, according to people familiar with management’s thinking. The producer of family fare like “Finding Dory” had gone so far…
Yahoo CEO Marissa Mayer and CFO Ken Goldman Screenshot Yahoo had one main objective when it reported Q3 results on Tuesday: to show Wall Street that there hasn’t been a mass exodus of users after the news of its big hack attack. To make the case, Yahoo showed off several charts that indicated healthy traffic trends across its…
We know that fraud is a major problem for online advertisers. But we don’t know how big a problem it is. Estimates range from 2% to 90% — which is another way of saying we have no fucking idea.The ANA (Association of National Advertisers) estimates that ad fraud will cost marketers $7.2 billion this year….