Pivot to pennies: Facebook’s key video ad program isn’t delivering much money to publishers – Digiday

Six months in, Facebook’s test of mid-roll ad breaks within live and on-demand videos is driving scant revenue for publishers. Five publishers participating in Facebook’s mid-roll ads test, which began in March, said the product isn’t generating much money. One publisher said its Facebook-monetized videos had an average CPM of 15 cents. A second publisher,…

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How a free canvas tote became a bigger status symbol than a $10,000 Hermès bag – MarketWatch

Louise Linton, the wife of Treasury secretary Steve Mnuchin, carried an Hermès Birkin bag worth roughly $10,000 on her arm in the ill-fated Instagram post that got her slammed for “flashing her wealth” — and then lecturing a critic about her “sacrifices.” But status symbols don’t have to cost as much as a luxury purse….

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After breach, Equifax Security 2017 site asks consumers for last name, other personal info – The Washington Post

The credit reporting agency, Equifax, announced on Sept. 7 that a hack has impacted the credit histories of up to 143 million Americans. Here’s what you should do if you believe you are affected. (Jhaan Elker/The Washington Post) Equifax said Thursday that it will offer free credit monitoring services to all U.S. consumers for one year, after…

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Why the Equifax breach is very possibly the worst leak of personal info ever | Ars Technica

cache hit 1516:single/related:c1eac07f6d627062c9127c08bed0632d empty It’s a sad reality in 2017 that a data breach affecting 143 million people is dwarfed by other recent hacks—for instance, the ones hitting Yahoo in 2013 and 2014, which exposed personal details for 1 billion and 500 million users respectively; another that revealed account details for 412 million accounts on…

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How Washington lobbyists fought flood insurance reform – POLITICO

The catastrophic weather in Texas has thrown the spotlight on the federal government’s troubled flood insurance program, which is nearly $25 billion in debt after huge payouts following Katrina, Sandy and other devastating hurricanes. But as Houston starts the long process of recovering, lobbyists in Washington have already maneuvered to slow lawmakers efforts’ to overhaul…

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