Stream of Reading (Prepare to be Forwarded) – An Archive of What I'm Reading
Photo: AP Why are teens eating Tide pods? Or, at least, pretending to eat them in videos that they’re posting online? We have some theories. But the company that makes the brightly colored laundry pods would like you to know that, whatever the reason, it’s not their fault. Procter & Gamble, the company that manufacturers…
Buying ads from Facebook doesn’t always mean those ads will run on Facebook. They could appear across Facebook’s Audience Network of third-party apps and sites. Even on Facebook they could show up inside an Instant Article or in the middle of a publisher’s video — all without the advertiser knowing where its ad appeared…
Getty Arianna Huffington was supposed to be Uber’s high-powered savior. When former Uber employee Susan Fowler came forward with an explosive piece last February detailing the ingrained culture of sexism at the company, Uber recruited Huffington, its only female board member, to help tackle the problem. Huffington told reporters that “going forward there can be…
close story-meta Photo The newsroom of Página Siete, a Bolivian newspaper. Traffic to the publication’s website plunged by 20 percent after Facebook began testing a new version of its News Feed in Bolivia. Credit Gonzalo Pardo for The New York Times SAN FRANCISCO — One morning in October, the editors of Página Siete, Bolivia’s third-largest…
Chinese employees eat dinner during a midnight work break at a tech company in Beijing. In China it is quite usual for managers to have working dinners followed by two or three meetings © Reuters Michael Moritz January 17, 2018 The declaration by Didi, the Chinese ride-hailing company, that delivery business Meituan’s decision to launch…
A lawyer for President Donald Trump arranged a $130,000 payment to a former adult-film star a month before the 2016 election as part of an agreement that precluded her from publicly discussing an alleged sexual encounter with Mr. Trump, according to people familiar with the matter. Michael Cohen, who spent nearly a decade as a…
Visa Inc. is ditching the signature. The largest U.S. card network announced Friday that merchants, starting in April, will no longer be required to make consumers sign for debit and credit-card purchases, signaling the demise for a procedure that was once a linchpin of keeping transactions secure. The other major U.S. networks, Mastercard Inc., MA 0.88% American Express Co. and Discover Financial Services , DFS 0.19% in recent months said they would take…
Cutting through the noise at Dmexco, the tentpole global event for the ad tech industry, isn’t for the fainthearted. The official talking points this year centered around brand safety and transparency, but the chatter that happened around the edges shows ad tech is still too cluttered and self-serving. One thing’s for sure: More ad tech…
In the scramble to prove digital advertising works, some legacy performance measurement systems used for traditional media auditing were retrofitted for digital. That’s produced “catastrophic” results for both brand advertisers and publishers, according to a media auditor executive who spoke to Digiday as part of our Confessions series, in which we exchange anonymity for candor….
Ads that automatically redirect you from your daily browsing to a flashy sweepstakes have long been an incredibly annoying facet of the internet. But the versions that have evolved on the mobile web are particularly vexing, because they can trap you with a pop-up “notification” and nowhere to go. And a recent surge in these…