Trump’s Presidency Is Ruining My Personal Brand – The New Yorker

CreditPHOTOGRAPH BY SPENCER PLATT / GETTY Barrier Status: ‘none’ Great. Just great. Nine years. That’s how long I’ve spent meticulously crafting an online persona that’s funny, trendy, tech-savvy, slightly self-deprecating, and nerdy in a conventionally acceptable way. Now it’s all falling apart. Trump hasn’t even been President for two months, and look at what’s happened….

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