Large Brands Are Still Advertising on Made-for-Advertising Sites

Almost a year after the industry outcry over made-for-advertising inventory and months since many ad-tech firms have devised solutions to address the problem, ads from large brands are still being served on spammy websites, new research from Adalytics has found. Adalytics found examples of hundreds of large brands advertising on made-for-advertising websites, facilitated by most…

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How Google is killing independent sites like ours – HouseFresh

Google regularly launches updates to its algorithm to continuously improve search results quality. Think of these updates as a refresh of the system where rankings change: some websites see an improvement while others see a decline. At HouseFresh, we keep an eye on Google’s news and documentation because these updates can literally make or break…

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Attack Of The Clones: Programmatic’s Hidden Scourge Of Bid Duplication | AdExchanger

Programmatic auctions are creating so many carbon copies of themselves, it’s threatening to topple the entire structure of programmatic. The bid duplication is getting so extreme, buyers are starting to take notice of this strange behavior. Instead of seeing the whole universe of bid opportunities, demand-side platforms see only a small portion of inventory copied…

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Losing the Plot: The “Leftists” Who Turn Right – In These Times

How to name the rude currents eroding the Left, those which have claimed the hearts, minds and Substacks of so many former friends and fellow travelers? There are the journalist-provocateurs and the readers who have followed them rightward, the Trumpers-come-lately marching on to Glenn Greenwald’s Rumble or vanishing into Max Blumenthal’s Grayzone. There are those…

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How a Conservative Activist Invented the Conflict Over Critical Race Theory | The New Yorker

Remote work turned out to be advantageous for people looking to leak information to reporters. Instructions that once might have been given in conversation now often had to be written down and beamed from one home office to another. Holding a large meeting on Zoom often required e-mailing supporting notes and materials—more documents to leak….

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