Fusion Media: If You Make a Good Ad, We’ll Give You Bonus Ad Space – WSJ

Many publishers believe consumers would pay more attention to online ads if they were just better. Now Fusion Media Group is acting on that sentiment: It is trying out a new system that rewards advertisers that make the most engaging ads by giving them bonus impressions. The Univision-owned digital media company, whose 12 sites include […]

Uber CEO Says He Needs ‘Leadership Help’ After Video Shows Him Berating Driver – WSJ

Uber Technologies Inc. Chief Executive Travis Kalanick said he would seek leadership advice after a run of troubling news involving the company, capped Tuesday by an online video of him berating one of the ride-hailing service’s drivers. In a note to employees, Mr. Kalanick vowed to “grow up” and said he was “ashamed” of the […]

PewDiePie Show Canceled by Google’s YouTube – WSJ

YouTube canceled its top star’s show on Tuesday over his anti-Semitic jokes, complicating its efforts to court television advertisers while also retaining its edgy video stars. YouTube, a unit of Alphabet Inc.’s Google, distanced itself from its most popular creator—27-year-old Felix Kjellberg, who goes by PewDiePie—after The Wall Street Journal reported he made anti-Semitic jokes or showed Nazi imagery in […]

Silicon Valley Stumbles in World Beyond Software – WSJ

Silicon Valley’s push into the physical world “is going to be a much longer, slower process, especially in the next couple of chapters,” said Andrew McAfee, a Massachusetts Institute of Technology professor who studies technology’s impact on society. That timeline isn’t typical for Google. Larry Page and Sergey Brin launched the search engine—then called BackRub—in […]

Google AMP Gets Mixed Reviews From Publishers – WSJ

Google is stepping up its efforts to serve speedy content to mobile internet users with its Accelerated Mobile Pages, but the initiative is getting mixed reviews from publishers as some worry about its impact on their advertising revenue. Google unveiled AMP about a year ago and hundreds of companies are now publishing AMP versions of […]